Technologic
The Supercars Asian 2012 brochure is a well designed and successful article. The color scheme is made to really stand out in the brochure. The color that is used to stand out the most is the yellow-orange color, the same color as the car itself, as seen on the front cover. The color is also used for the background for the white text to go to help give more emphasis on the car itself. Due to how the brochure is designed and how it is trying to make the car feel like it's the future of all automobiles, the yellow-orange used could also be looked at as a futuristic color. The other color that is used the most is black. With the color black being used, more emphasis can be put on the more bright colored car. One could also say that the dark background helps to give off a serious or more quiet tone. This could be done to show off the cars features as read through the brochure. The only repetition that could possibly be seen in the brochure is the portrayal of the car and it's features, which is actually rather well done. This needs to be done as this brochure is meant to be an informative article about a new car model that is being held in both Shanghai and Florida.
Another repetitive item that is used again and again in this brochure is the yellow-orange colored hexagon. This is most likely done for effect and is also used to help point out the major facts about the car. The text is varied for the brochure, having both big and small fonts. The big font is used to help point out the facts that would draw people in. These are a must as these help catch peoples eyes and makes them want to read more. This leads them to the smaller fonts. The smaller fonts are used for the information part of the brochure, this is done because since there is quite a bit of information concerning the vehicle, it needs to be small enough to make room. The colors along with the hexagons and the atmosphere the colors give off, help give this brochure a technology or future theme. This is most likely what the designer was going for because if one is trying to showoff an advanced car then they need to show that this car is either from the future or is set to appear in one's future. There is plenty text used in the right amounts. With big text for short and sweet appetizers that draw people in, and little text that helps inform people how this car can be the the car they are looking for. There are plenty of images used well in this brochure. The Images used help to show off how sleek and cutting edge the car is. With the images and designs showing how the car looks along with how the text reinforces these ideas, this brochure is a successful production that will get people moving to buy this sleek looking car.
Freakin Adorable
The Digital Pro Magazine brochure is designed with a wonderful front cover that draws people in. The color scheme is used in different manners for the outside and in. On the outside, or on the cover, the colors used are meant to be a mixture of light and dark. The colors that are most likely used to show this are numerous with the ones standing out the most being purple, pink, very light green, and possibly dark blue. These colors, along with the little girl they are attached to, help give off a sweet and cuddly feeling. The inside of the brochure, from what can be seen, does not have as much color variation. The color that is used mostly for the inside of the magazine brochure is purple, but their is no effect to it, like it's just standing right there for people to see. This brochure does not show seem to show any repetition that can be seen at the moment. The font of the magazine is somewhat lackluster. The text is rather small and simple, save for the sub headers which hold interesting information. With the text as it is in this brochure, it is safe to assume this magazine is meant to be more of an entertainment brochure than an informative peace, though there is likely more information later on. There are plenty of images used in this brochure. In fact the number of images most likely outweighs the amount of text there is in the brochure. It is uncertain how this brochure as a whole fairs in society, but the front cover of the brochure is indeed done wonderfully. Here hopes the wonderful image on the cover draws in quite a few people to read the brochure.
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